Kevin Feige in person exercised his right to veto a plot twist in the Disney+ series, Ms. Marvel. This, even though the series is an exhibition of creativity and is the product of La casa de las ideas, is freer in terms of plot. But for the producer, the architect of the franchise’s success, even with the newfound creative freedom enjoyed by directors and screenwriters, some things are just too much. Like, for example, hinting that there were hi-tech snoops during one of the pivotal events of phase three of the Marvel Cinematic Universe.

As screenwriter Bisha K. Ali told The Wrap, the idea of how information spreads in the Marvel world is complicated. Especially as the details of the so-called Battle of the Earth became known. For Ali, the premise was more elaborate than the series showed. “At one point, like in the early days before we expanded the creative team, I was like, ‘Kevin, what if there were drones and a live stream of the ‘ Endgame ‘ battle? And he said, ‘Bisha, no,’” the writer explained. For Ali, the question of the impact on communications of an event of such magnitude had to be realistic. Especially for a generation of young people who are hyper-communicated to social networks and platforms.

“I said, wasn’t there a Twitch streamer for the final battle of ‘Endgame’? Are we kidding? I think I lost my mind at that point,” Ali said. Ms. Marvel surprised the audience by including an accurate portrayal of the world after the blip. In particular, a reconstruction of a culture in which heroes are symbols of various kinds. But for Feige, it was important to keep things “believable.”

All in all, Ali comments that the question of information and social platforms in Ms. Marvel “was something that changed and moved until the end.” The series plays with a series of elements, hitherto new in Marvel productions. From podcasts to YouTube channels, the weight of a new generation in the saga is evident. But according to Feige, everything must maintain a balance. Even the interrelation between the heroes and their recognition. “We innovate in many ways. But when we integrated it into the script, I think it was perfect. It was characteristic,” Ali added.

A breath of fresh air for Marvel

Disney+’s Ms. Marvel is a burst of youthful enthusiasm. Also, the most direct approach to the world after the blip was carried out so far. And while some of the Marvel movies showed the world after Thanos in small bits of information, the series eagerly delves into the subject. So much so that Kamala Khan’s journey towards the superheroic is a display of imaginative resources for new territories.

Marvel has progressively allowed unprecedented freedom in its projects. However, Kevin Feige always seems to have the last word on the thematic unit or what should be shown on the screen. Months ago, the producer said that the rules of the multiverse were being arranged “on a blackboard.” An allusion that seemed to cover the hard creative work and plot coherence, to sustain a franchise of more than 20 films with their own stories.

One of the most interesting points of the franchise has been how the younger characters have been integrated into the stories. Ms. Marvel, with all her youthful air and full of enthusiasm, is the latest example of that. And while Ali didn’t get Feige’s go-ahead to include a Twitch stream, she did at least get a caveat. The same program tells how everything happened in the battle of the Earth, it was broadcast thanks to Scott Lang’s podcast. The character of Paul Rudd is one of the great spokesmen for what happens in the world of superheroes.

“I am desperate to listen to this podcast and desperate to do it,” Ali added to The Wrap. “Like, also, why shouldn’t the Marvel Cinematic Universe expand to podcasts? I mean, Paul Rudd, what’s up? let’s do it I’ll write it down, just sit in a booth. It will be a good time. I’d love to hear it. And also because I don’t know, it may not be for everyone, but for me, podcasts are my relaxed space. Like she’s obsessed with podcasts. So yeah, I can imagine Kamala sitting there listening to it the whole time. I would love to do it .”

Will there be a Twitch live in an upcoming Marvel movie? A world of possibilities has just opened up and perhaps it is another step of interest for the franchise in search of renewal.