Probably in recent days you have seen more than one video or photo of people who decided to dress up to go to the movies to see Minions: The Rise of Gru, the new movie in the Despicable Me franchise. But although in general, this trend that has gained strength under the hashtag #gentleminions has a humorous tone, the behavior of some of its participants has not been the best in some theaters.
After all, as has been portrayed in videos and international media reports, for example, in a function of Minions: The Rise of Gru in the United States it was necessary to interrupt the film and even call the police because these so-called fans were throwing bananas to the screen and disturbing and interrupting other people’s experience.
While it has also been reported that some rooms have been simply disgusting due to the behavior of the participants in the phenomenon of gentleminions. Thus, given the inconvenience that this trolling has caused for some people, cinemas such as the ODEON chain in the United States have decided to prohibit formally dressed people from entering the functions of Minions: The Rise of Gru.
“Hello, due to a small number of incidents in our cinemas over the weekend, we have had to restrict access in some circumstances,” cinema chain ODEON said via Twitter in response to a comment about the restriction of cinemas. gentleminions.
https://twitter.com/gillduds/status/1543600645294415872?s=20&t=gB4zDc0Vq2EFQ85Tog4KHg
And in the UK, the Regal Wadebridge cinema announced that it would not allow children in costumes to enter Rise of Gru screenings unless accompanied by an adult. In fact, according to the BBC, Mallard’s theater had to pull Minions: Rise of Gru from its showing because people who came to participate in the gentleminions trend not only annoyed the theater staff and other viewers but also committed acts of vandalism on the premises.
“It has been heartbreaking. We’ve had families that didn’t even come back to the screen when we tried to figure it out, families that left before the movie started, and of course, the kids have been crying,” said Daniel Phillips-Smith, manager of the Mallard Cinema.
But that hasn’t stopped some viewers.
The idea of attending Minions: The Rise of Gru in formal attire began to gain momentum on social networks with a view to the premiere of the new movie of the popular yellow Illumination characters and emerged as an evolution of a previous meme where the cashier of the cinema asked a person what movie they wanted to see and later the buyer was shown with a costume according to the movie of the moment (imagine people with dinosaur costumes for Jurassic World: Dominion, Batman outfits for The Batman or cosplays of Wanda Maximoff and Stephen Strange for Doctor Strange in the Multiverse of Madness ). But although this may be causing problems for theaters, Universal still sees it in a good way and has expressed it on social networks with a thank you tweet and a video starring the minion Bob himself.“To everyone who showed up in costumes to Minions: The Rise of Gru we see you and we love you,” Universal said.
https://twitter.com/UniversalPics/status/1542910345982902279?s=20&t=DNVb9f-utR3JHg50pYHDnw
Minions: The Rise of Gru has already grossed a total of $218 million worldwide.



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