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Beyoncé ends her partnership with Adidas and says goodbye to her sports line.

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Beyonce 1

Beyoncé ends her collaboration with Adidas and says goodbye to her sportswear line after reporting million-dollar losses.

Beyoncé’s association with Adidas ended in 2023 after executives at the sportswear company disclosed huge losses in 2022 compared to 2021.

 

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According to The Wall Street Journal, sales of this collaboration fell considerably last year, with only $40 million raised, a 50% reduction from $93 million in 2021.

Continue visiting Geekybar to learn about your favorite artists’ activities and the latest entertainment news. More content can also be found from the amazing Beyoncé, who is continually releasing projects.

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Written by Sarah Joseph

Hi, fellow readers! So glad you found my little writing nook on the internet. I am a freelance writer, occasionally moonlighting as a digital marketer as well. I love to read, mostly focusing on high-fantasy and thrillers. Here, on Geekybar, I share my thoughts and views on breaking and recent news form all around the world. Oh, and I LOVE covering all the celeb gossips so stick around for some really interesting stuff!

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